Monday 21 December 2009

Prada is the edgiest brand: the Epicenter project


Miuccia Prada is more than a trend-setter, she's a cultural forecaster and an honest and knowledgeable art lover. Hence the fact that Prada launched this series of amazing t-shirts earlier this year. I think they're fantastic !

The Jersey White Prada Obvious Classic t-shirts (understandably abbreviated to JWP for the project) come in different 'Prada' shades for the different stores: white for Tokyo, LA and Montenapoleone Donna; red for NYC; sky blue for Montenapoleone Uomo; light green for London and black or white for Galleria.

More info on: www.prada.com